Customer Story · FMCG

Chitale Dairy fuels 30% growth on a modern backbone.

Industry FMCG Cloud Multi-Cloud Outcome Scale
$2B
Chitale Dairy modernized its legacy LAMP stack with containers, fueling 30% market-share growth on the road to $2B in sales.
At a glance
Challenge
A heritage dairy brand running a containerized stack behind $2B sales.
Approach
Automated modernization with CHAI: discovery, packaging, and orchestrated rollout.
DockerKubernetesJenkinsLAMPCI/CD
Result
$2B sales supported

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# FMCG Customer Story — $2B sales supported

**Industry:** FMCG
**Cloud:** Multi-Cloud
**Outcome:** $2B sales supported

## Summary
A heritage dairy brand running a containerized stack behind $2B sales.

## The Challenge
Chitale Dairy, one of India's most recognized FMCG brands, was scaling rapidly as part of its ambitious Grass to Glass digitization initiative — a program that touches every stage of operations from farm to consumer.The problem: its core systems ran on a legacy LAMP stack that couldn't keep pace. Scaling out required disproportionate infrastructure investment, deployments were slow, and the team struggled to respond quickly to new market opportunities.To hit its growth targets, Chitale needed a modernization path that would turbocharge release velocity, lower infrastructure overhead, and unlock cloud-native operations across the business.

## The Solution
CloudHedge introduced an automated containerization strategy to modernize Chitale Dairy's LAMP-based applications, packaging them into portable container workloads and wiring them into modern CI/CD pipelines built around Jenkins.The discovery, container build, and deployment orchestration were driven by CHAI Flow, which automated the heavy lifting of moving legacy applications into a container runtime and gave the team repeatable, push-button environment provisioning.The new platform aligned squarely with Chitale's DevOps and cloud-native ambitions, replacing manual deployment effort with pipeline automation and freeing engineering capacity to focus on the next wave of digitization.

## The Outcome
On the back of its modernized platform, Chitale Dairy achieved 30% growth in market share while scaling toward $2 billion in annual sales — a direct payoff from faster releases and a more responsive technology backbone.The containerized stack also drove down infrastructure costs through better resource utilization and reduced dependency on legacy systems, establishing a sustainable foundation for Chitale's continued innovation and expansion under the Grass to Glass program.


## Stack
- Docker
- Kubernetes
- Jenkins
- LAMP
- CI/CD
- CHAI Flow



## Contact
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Email: hello@cloudhedge.io